Ambition, thy name is NBC, which has rolled out the “Million Second Quiz,” easily the most crazily involved and intense and extended reality TV show ever, Deadline’s Nellie Andreeva reports here: http://www.deadline.com/2013/04/nbc-orders-12-day-247-live-competition-series-for-fall-cash-prize-up-to-10-million/
Check it out: wall-to-wall coverage both on TV and online; always-on competition; a transparent hourglass building in Manhattan where the reigning champs will be able to live, as long as they’re still reigning.
What do you think of this concept? Intrigued? Gonna check it out when it shows up?