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May 10, 2013
My latest “Deadline Big Media, with David Lieberman” podcast is up on Deadline now.
Deadline Executive Editor David Lieberman and I look at out-of-whack CEO pay and what it can suggest about a company’s corporate culture; a Washington threat to the Pay TV oligopoly; YouTube’s launch of 30 subscription channels; and why Jeff Bewkes thinks blockbusters make sense financially.
They may be as wildly different as one can imagine, but the YouTube sites from Rainn Wilson (Soul Pancake) and Jay-Z were the big winners in this week’s Deadline rankings of the hottest original-content channels on YouTube.
Perhaps it’s not a surprise that one of the few YouTube original-content channels to actually jump up in Deadline’s rankings during a week that started on Thanksgiving was Hungry, which showed videos on what to do with all that food that was making you Not Hungry Anymore.
Otherwise, Deadline’s David Lieberman reports, it was a pretty desultory week for online video (and based on what I saw for Deadline, other social media too). Guess you guys were lost in a turkey haze, all busy with the leftovers, and the shopping.
Anyway, check out the rest of the rankings here: http://www.deadline.com/2012/11/deadline%E2%80%99s-youtube-channel-rankings-3/
We assess the just-ended and hurricane-tossed Q3 earnings season, ponder whether Dish Network and DirecTV will merge; consider whether Cinemark’s Cinemode smartphone app will actually reduce texting in theaters; and wade through some of the uncertainty over whether Google will re-up its deals with more than 100 original-content channels on YouTube.
Just ahead of decisions by Google on which YouTube original-content channels will get re-upped for another year of operations come a couple of gifts that keep giving for entertainment-oriented sites: “Breaking Dawn Pt. 2” and the young love tribulations of Justin Bieber and Selena Gomez.
Deadline’s David Lieberman has all the details on who’s way up and who’s, well, not, in this week’s YouTube rankings here: http://www.deadline.com/2012/11/deadline%E2%80%99s-youtube-channel-rankings/
Deadline Executive Editor David Lieberman, who writes about our weekly YouTube channel rankings (except this week; there was a technical glitch that affected reporting), attempts to clear up all the “information - and misinformation” floating around about Google’s plans to re-up a portion of the 100 or so original-content channels it launched last year.
Check David’s story here to get the details, as far as Google has released them so far: http://www.deadline.com/2012/11/youtube-channels-funding/
And minor disclosure: our parent company, Penske Media Corp., also owns one of those channels, ENTV. It has consistently been in or around the top 10 of all the original-content channels in terms of views and visitors (as measured by a third-party company), but as David says, pure viewership isn’t the only criteria for getting more money out of Google. So, yes, there’s some significant interest in how this all plays out in some corners of the PMC family too.
Machinima Prime, the videogame-oriented YouTube channel, is having a very good week or so.
First, it snagged a big award from the tech site AlwaysOn (run by my former Red Herring publisher Tony Perkins), and now, for the first time, it’s topping Deadline’s weekly rankings of YouTube original-content channels. And this is before the next Halo sequel drops.
Deadline’s David Lieberman, who tracks all the ups and downs of these channels, has the scoop here: http://www.deadline.com/2012/11/deadline-youtube-channel-ranking-2/
A week after Felix Baumgartner fell out of that balloon, rankings on Deadline’s weekly YouTube original-content channels fell back to something a little more like normal, Deadline’s David Lieberman reports.
Noisey made a lot of noise with a controversial Die Antwoord video (chomp, chomp, Lady Gaga), and two other sites went through some crucial changes that helped boost their rankings. Overall, though, minus that 57 million views of Felix, it’s looking like a normal busy week on the Interwebs.
See all the rankings and David’s analysis here: http://www.deadline.com/2012/10/deadline-youtube-channel-ranking/